Why loyalty has nothing to do with freebies

  Maybe because of some business practices, loyalty is played to satisfy people’s soft spot for immediate gratification; “Gimme some rewards points”. Yet, studies and History prove loyalty has to do with deeper Human needs, and no freebies can actually satisfy them. Here’s why. When Mr Winslow abruptly died at age 40, his wife understandably…

How to keep up with constant change (as a manager or company)?

  From a psychological standpoint, our needs as Humans have not really evolved over the past 2000 years. We still need to feel safe, to connect (and stay connected) with others, and fulfill ourselves. What did change, however, is How we satisfy these needs. That is the means we use to do it. Technological breakthroughs…